Promo Harbour Team ·
Printed beer mats are one of the lowest-cost, highest-dwell-time advertising formats going. A customer will spend forty minutes with your artwork inches from their hand - try buying that attention anywhere else for the same money.
What to put on a beer mat
Keep it to one idea. The mats that work hardest do one of these:
- Promote the next event or quiz night with a date and a QR code
- Push a specific serve or seasonal drink
- Carry a short, funny line people photograph and share
- Run a stamp or loyalty mechanic on the reverse
Double-sided printing costs little extra and effectively doubles your message.
Design rules that save reprints
- Keep critical text and logos clear of the trimmed edge
- High contrast beats subtlety under low pub lighting
- Supply artwork as a PDF or high-resolution PNG at 300dpi
- Remember board absorbs ink, so colours sit slightly softer than on screen
Run it through our free file check first and we will flag anything that will bite.
Pair them with the rest of the bar
Beer mats work hardest as part of a table-top set. Add printed cocktail stirrers, bottle hangers, coffee cup sleeves or slate coasters for a look that feels designed rather than assembled.
UK printed, quick to reorder
Because we print in the UK, a mid-season reprint for a new event is a matter of days rather than weeks - and urgent turnaround is there when a launch date moves.
Ready to price a run? Head to the beer mats page or get in touch with your artwork.